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There are plenty of ways to build an e-mail list but it is important that you find the right way. Here are some of the more effective methods that you can use to build your mailing list and take your business to the next level.

The first golden rule of building a high quality email list is to provide your subscribers with useful and relevant information. The reason that so many Internet marketers fail at building good lists is not that they do not take action; it is that what they give to their subscribers isn't worthwhile. If a person decides to give his e-mail address to you, he will expect something worthwhile in exchange for it. For example, let's say that you are building a newsletter about training dogs. In order to truly serve your subscribers, you need to give them unique articles and content regularly. If all you are going to do is repeat the same stale information over and over again the people on your list will eventually catch wise to your tactics and your list will shrink at an alarming rate. So it's always wise to focus on sending out only that information that you've actually put in your effort to bring forward. Putting together original and valuable content doesn't have to be a trial. At the same time, however, it is not very easy either. You will need to plan on working diligently to gather the greatest information to give to the people who subscribe on your list. If you really want to do this well then you need to work at staying updated with your niche and publishing good information that your subscribers will appreciate. If you decide to use a squeeze page to collect people's contact information for your lists then you need to make sure that your page is converting nicely. That's right; you have to take into consideration all the elements that will make it easier for your prospects to turn into subscribers. One of the best ways to do this is to put testimonials on your page. The main goal of putting testimonials on your site is to help your site visitors feel comfortable about subscribing to your list. Do not take this lightly because what matters most is the effectiveness with which your page converts visitors to subscribers. You can even go a little further and add audio testimonials from your current subscribers, which make them more believable and trust worthy. If you pay attention to the other squeeze pages out there you will see that very few of them seem to have put a lot of effort into their works. This means that you have a bigger opportunity to get as many subscribers as you can. To truly make the most out of your squeeze page you need to think outside of the box. Think about all of the things that will make your potential subscribers feel more comfortable. Write down everything that can raise your conversion rate (things like testimonials and easy to find opt in boxes).

Get a leg up on the rest in your niche by including an opt-in form on all of your social media profiles. These sites are a valuable resource and should absolutely be leveraged for list building purposes. For example, you can easily integrate your subscription form with your Facebook page and have your current contacts subscriber. Each of the social media platforms present unique and easily taken advantage of list building opportunities. You can create profiles on other popular social networking sites and see if you can have your sign up form integrated with them as well. 

In summary, the above tips that we discussed are just the start, as you move along, you'll discover many more such effective tips that you can use in your online business to grow your email list.

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